[Event] 2020 Newsletter Workshop for Small Biz Owners

events newsletters Oct 10, 2019

Does using Mailchimp or creating your newsletter make you feel stuck, stupid, flustered, or a combo of all three? Maybe you don't know what to write about, can't locate your brand assets or photos, have trouble finding the right words, the formatting is giving you fits, or you can't believe it takes so much time to write a few measly paragraphs—and if you do feel this way, please know you're not alone. 

But here's the truth: growing a healthy audience and creating a good newsletter on a consistent basis is hard—even for professionals who do it for a living. But it's easier to succeed when you're taking the right steps.

If you're ready to grow a healthy contact list, create fantastic content, and attend to all of the technical and design details that will transform you from e-blaster to email marketing master—join me on December 3 for my 2020 newsletter workshop for small biz owners. 

Who’s this workshop for?

Small business owners who use Mailchimp but don’t want to monkey around in 2020. If you’re ready to grow a healthy contact list, create fantastic content, and attend to all of the technical and design details that will transform you from e-blaster to email marketing master—this workshop’s for you!

What will you learn?

How to grow a better list

✔️Make sure your business is compliant with CASL, GDPR, and CAN-SPAM
✔️Learn list building basics
✔️Get familiar with email deliverability

How to design a better newsletter

✔️Plan with purpose
✔️Pay attention to critical details
✔️Organize your information
✔️Design for your audience

How to build a better business

✔️Create a brand style guide
✔️Set up your content calendar
✔️Plan your content

How's the workshop set up?

Network, 6-7PM

Rub elbows with other small biz owners and get to know members of your fab peer group in real life. Bring lots of business cards!

Learn, 7-8PM

Soak up a presentation jam-packed with actionable tips, best practices, and know-how.

Q&A, 8-9PM

Get your most pressing questions about email marketing, newsletters, and Mailchimp answered by an expert.

The perks

You'll leave with three digital guides:
✔️2020 newsletter planning guide
✔️50 important questions and answers about email newsletters
✔️11 easy ways to improve your next email campaign

Admission includes one glass of wine or non-alcoholic beverage. Snacks and (more) wine available for purchase. 🍷

About the venue

Established in 1999, Hip Chicks do Wine is Portland's oldest urban winery. Grapes are purchased from vineyards located throughout Oregon and the rest of the magic happens in the quirky winery located in industrial SE Portland. 

Parking: Plenty of street parking is available.

Transit: Bus 17 and only a few blocks walking distance from the Orange Light Rail.

Lyft: The winery is a short ride from downtown.

Event details and tickets

Date: Tuesday, December 3, 6-9PM
Tickets: $75 (early bird in October), $85 (advance through Dec 2), $100 at the door)

Reserve your seat now

 

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