How to generate real estate leads with Mailchimp—no website required

 Do you want more qualified leads? If you're like most Realtors, the answer is yes. Also duh. But the problem with lead generation in the real estate industry is that you've probably been trained to pay for leads instead of taught to generate them yourself.

But paying for leads doesn't always work out well—or so I've read on industry forums. There are lengthy threads about the cost and quality of using third parties for lead generation.

If you're ready to cut your dependence on third-party leads, there are two key things you need to generate them yourself: landing pages and traffic. And in this post, we'll take a look at both.

Let's dive in, shall we?

Create a landing page

Oh yeah, this is simple—if you understand what a...

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