5 simple ways to improve your open rates and achieve better results

Is your open rate at or below industry average? According to Mailchimp, the average open rate in the real estate industry sits at 19.67%.

If you’re like most Realtors, you’re satisfied with industry standard and take that as a sign you’re keeping up with your peers. But the problem with that is you want to close more transactions than the average real estate agent. In fact, you likely want sales that are well above average.

But here’s the thing: average marketing does not achieve above-average results.

Above-average marketing doesn’t mean doing more things—it means doing things better. And today, I’m going to break down some simple ways to improve your open rate and achieve better results.

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